emotional engagement

Pitching Thursdays

For the last few months, BBC One has given us a wonderful opportunity to watch some great, and some not so great, pitches. The very thing we teach you about at CWC! These two programs give you the opposite sides of business pitches and we would like to delve a little into how each oneContinue reading “Pitching Thursdays”

The ROI of a Presentation

A presentation will tell people who you are and what you do… But a great presentation will get your listeners thinking about what you offer and how that can benefit their own business! This is what happened recently at a networking meeting. Jim listened to Mark’s story and saw the range of businesses he supported.Continue reading “The ROI of a Presentation”

Sometimes our presentations need to get our audiences to connect emotionally with our message. We might need them to say to themselves – “that’s me” or “I totally get that”! People who connect with our message powerfully are more likely to be receptive – so how do we grab them quickly and easily? And howContinue reading “Emotional Engagement”